SIREN
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Pillar

Pillar Technologies

Pillar Technologies

Proprietary construction site monitoring technology, Pillar pods alert users of the potential hazardous and costly aspects that all developments face.

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 Communicating the stability and durability of the Pillar pods, we created a logo that references the formal structure of the pods themselves, while also functioning as a flexible graphic device that frames brand messaging.

Communicating the stability and durability of the Pillar pods, we created a logo that references the formal structure of the pods themselves, while also functioning as a flexible graphic device that frames brand messaging.

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 The broader design system consists of custom-drawn iconography, graphic patterning that references scaffolding + digital networks, as well as strategic use of the Pillar Yellow as a pop color.

The broader design system consists of custom-drawn iconography, graphic patterning that references scaffolding + digital networks, as well as strategic use of the Pillar Yellow as a pop color.

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