SIREN
City of San Francisco

City of San Francisco: SF72

City of San Francisco

City of San Francisco

The City of San Francisco approached SIREN with this challenge: how do we get citizens to prepare for an emergency when there is no immediate threat?

 Our solution: make preparedness social, shareable, and visible. Offer utility, meaning—and even delight—today, as well as in an emergency.

Our solution: make preparedness social, shareable, and visible. Offer utility, meaning—and even delight—today, as well as in an emergency.

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